485 prompts matching "Scanning the environment for threats and opportunities"
Quiz: The purpose of screening, concept testing and test marketing
Set me a quick recall test on the purpose of screening, concept testing and test marketing
Let me explain: Carrying out a concept test on a proposed product and revise the concept from the responses
I am going to explain carrying out a concept test on a proposed product and revise the con
Real-life Nigeria: Two cost-plus calculations and one break-even calculation on the board
Take two cost-plus calculations and one break-even calculation on the board out of the tex
Quiz: Zero, one, two and three-level channels and the conditions favouring each
Set me a quick recall test on zero, one, two and three-level channels and the conditions f
Let me explain: The functions of the wholesaler and the retailer, including bulk breaking, credit and assortment
I am going to explain the functions of the wholesaler and the retailer, including bulk bre
Spot my mistake: Suggest, with justification, a channel for a new brand of bottled honey
Show me a worked example on suggest, with justification, a channel for a new brand of bott
Real-life Nigeria: Trade-off between holding stock and paying for faster transport
Show me how trade-off between holding stock and paying for faster transport works in real
Let me explain: The elements of the promotion mix and the purpose of each
Let me talk you through the elements of the promotion mix and the purpose of each from the
Project task: Cost a one-month campaign across two media using a supplied rate card and justify the split
Give me a practical task on cost a one-month campaign across two media using a supplied ra
Let me explain: Salesmanship and the types of sales role are beyond 0450
Let me talk you through salesmanship and the types of sales role are beyond 0450 from the
Project task: Watch one market or shop sale and record the persuasive techniques used
Give me a practical task on watch one market or shop sale and record the persuasive techni
Spot my mistake: Performing a role-played sale scored on five criteria by peers and teacher
Show me a worked example on performing a role-played sale scored on five criteria by peers
Let me explain: The extended mix of people, process and physical evidence
Let me talk you through the extended mix of people, process and physical evidence from the
Quiz: The service characteristics and the extended seven-P mix are beyond 0450
Set me a quick recall test on the service characteristics and the extended seven-P mix are
Spot my mistake: The functions of grading, standardisation
Give me a wrong or muddled explanation of the functions of grading, standardisation from t
Spot my mistake: Consumer rights and the duties they place on marketers
Give me a wrong or muddled explanation of consumer rights and the duties they place on mar
Let me explain: Judge three marketing practices against both the law and an ethical standard
Act as my study partner. I will teach you judge three marketing practices against both the
Real-life Nigeria: Draft a letter of complaint and the reply the regulator would send
Show me how draft a letter of complaint and the reply the regulator would send works in re
Spot my mistake: Pitch the plan in five minutes and answer questions on cost and feasibility
Give me a wrong or muddled explanation of pitch the plan in five minutes and answer questi
Project task: Showing the value the brand name adds
Give me a practical task on showing the value the brand name adds from Branding, Packaging